Nick Zoutendijk

Nick Zoutendijk

Nick Zoutendijk is a designer and art director focussed on brand identity, design systems & websites. Based in Amsterdam, collaborating globally.

Digital Designer

Digital Designer

(     brand, experience, and technology studio     )

Nick partners with teams to build brand identities, websites, and product design that work. From embedding in early-stage startups raising their first round to supporting established brands, he shapes ideas into clear, effective design.

Based in the heart of Amsterdam, Nick collaborates with ambitious teams, applying his creative expertise across branding and website design.

Based in the heart of Amsterdam, Nick collaborates with ambitious teams, applying his creative expertise across branding and website design.

Based in the heart of Amsterdam, Nick collaborates with ambitious teams, applying his creative expertise across branding and website design.

(     ABOUT     )

(     BELIEF     )

One decade in. Same belief as day one: great design changes how people feel about a brand, and that changes how a brand performs. Nick specialises in brand identity and everything built around it. Building brands from scratch. Websites that actually convert. Pitch decks that have helped teams raise millions. The common thread across all of it is simplicity, not as a style choice, but as a discipline. Stripping away the noise until only the essential remains. That's the difference between a brand that feels refined and one that just looks polished. He cares about work that holds up. Identities that stay coherent across every touchpoint. Decks that tell a story investors want to be part of. Whatever the format, the standard is the same: design that earns its place and moves things forward.

(     SERVICES     )

Branding Services

Brand identities
Creative direction
Concept development
Brand strategy
Brand guidelines

Digital Services

Web design
Web development
Digital brand assets
UI/UX design
Prototyping

Experience

Packaging systems
Stationery systems
Art direction
Communication design
Editorial design

(     EXPERIENCE     )

Nick has spent the last decade helping brands like KLM, Rituals, and Heineken, alongside ambitious startups, bring their creative visions to life.

His approach is simple: honest thinking, a smooth process, and a deep understanding of what actually works in today's connected landscape. He focuses on bringing sharp creative strategy and knowing exactly what works (and, more importantly, what doesn't). Think of him as the secret ingredient that helps propel teams forward.

If you're planning a brand refresh or launching something new, he provides the creative edge to make it happen. He's there to support your team, streamline the journey, and ensure the end result stands out. Whether you need a long-term partner or an extra set of hands for a specific project.

(     CLIENTS     )